As managing director of Magenta, Jo Sutherland’s mission is to help organisations in the built environment to communicate better with their target audience. Over the past 14 years, she has managed a number of high-profile national and international campaigns for leading brands and organisations. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.
Jo is a member of the Royal Institution of Chartered Surveyors FM sector insight group. She also volunteers for the Association of Women in Property, a network that exists to expand knowledge and inspires change for women working in the property and construction industry, and the Property Marketing Awards, an annual not-for-profit event, organised by the Chartered Surveyors’ Company, a City of London livery company that supports the education of young people.
Jo has had her work published in business and trade titles including Management Today, Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, Facilitate, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.
Having trod the boards in her youth, Jo is still involved in the theatre and writes for the stage. Her first play was produced in February 2020 as part of VAULT Festival, London. Her second is in progress.
Articles by Jo Sutherland
My first day back at Magenta after 6-months in full-time mum mode was emotional. I walked into the office, an experience in itself, and the