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Five key takeaways from brightonSEO 2024

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11/10/2024

Last week I attended the brightonSEO 2024 conference, one of the leading marketing conferences in the world. It was packed with insights that every marketer, …

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What is sustainability storytelling and why is it important?

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14/10/2024

Sustainability is not just a buzzword. It’s a necessity. And the role of marketing in driving sustainable actions is critical. Recent insights show that sustainability …

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King’s College London case study: creating internal comms fit for the audience

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16/10/2024

Magenta supported King’s College London’s estates team with a variety of internal communications projects. The university was undergoing some changes, and these needed to be …

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Celebrating five years as MD of Magenta Associates

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18/10/2024

October marks nine years for me at Magenta Associates, with five of those as MD. While I’ll save the grand reflections for my decade milestone, …

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Good Business campaign – Andrea Charlson

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21/10/2024

For the second instalment in our new Good Business series, Jo Sutherland spoke with Andrea Charlson, managing director at Madaster UK. Can you give us …

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Looking back: The birth of Magenta Associates

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22/10/2024

This year was a significant one for Magenta Associates. I set up this business 13 years ago after spotting a gap in the market. I …

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EMC Group case study: Implementing an awards programme employees love

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Magenta worked closely with EMC Group Real Estate’s and Facilities function in EMEA on several projects. The most complex was the creation and management of …

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Smart Building Show 2024: people at the heart of FM

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23/10/2024

The 2024 Smart Building Show emphasised that people are central to facilities management, with discussions on how technology enhances occupant experience. Talks covered communication skills, sustainability, data usage, human-centric lighting, and building information technology.


University of Sussex case study: building a procurement blueprint

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24/10/2024

In advance of the University of Sussex’s first-generation outsourcing programme for its facilities management and catering, conferencing and banqueting services, Magenta was commissioned to run …

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Internal comms case study: Unravelling what employees really think

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One of our facilities management clients with multiple service lines and dispersed teams was concerned that some employees may not feel part of the company’s …

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