Senior content strategist
Simon Iatrou is a content and communications specialist with 15 years’ experience in publishing and PR. His background is in journalism having spent a decade editing magazines and websites for the facilities management industry. These roles gave him a wealth of knowledge across the built environment, including FM, corporate real estate, outsourcing, workplace design and management, HR and more.
Simon is a passionate believer in the power of storytelling and contends that its tenets hold true in all forms of writing, from classic literature to communications. His aim is to produce thought-provoking, engaging and accessible content that always meets the client’s brief.
In his spare time, Simon is known to rant about books, films and big ideas.
Articles by Simon Iatrou

Magenta becomes a B Corp
TL;DR Magenta becomes a B Corp We did it. After a challenging three-year process, Magenta Associates officially became a Certified B Corporation in May 2025,

5 important steps for communicating your organisation’s RTO policy
Workplace change happens for all sorts of reasons. Often, organisations are relocating to new premises, merging companies after an acquisition, undergoing a business-wide digital transformation,

Workplace consultancy case study: Hundreds of media hits for hybrid working client
Advanced Workplace Associates (AWA) is a global workplace management consultancy. In 2021, the firm sought to learn more about how the Covid-19 pandemic had impacted