FOUNDER AND CHAIRMAN
Cathy Hayward is a communications specialist with more than 20 years’ experience in a range of journalistic, publishing and marketing roles. She set up Magenta in spring 2011 to plug the gap between the big PR agencies, which have huge expertise but not always the in-depth knowledge of the clients and publications, and the one-man-bands who are brilliant with their clients and the journalists but often don’t have the necessary skills and bandwidth.
Her Magenta role followed a career in B2B journalism which included founding and editing FM World, now Facilitate, magazine, and writing for titles as diverse as Marketing Week, Charity Finance, Soccer Analyst, Financial Management, Director, Supply Management and Unions Today.
She is chairman of the Institute of Workplace and Facilities Management’s London region and head of the CoreNet UK Chapter’s events committee.
Cathy is not known for sitting still. If she’s not spending time with her children or working on her latest novel you’ll probably find her adventuring on an epic hike with her husband.
Articles by Cathy Hayward
Magenta launches guide to communicating workplace change to support business returning to the office
Press release / 1st January 2021 Many businesses are formalising their planning for the return to the office. Magenta Associates, the communications agency for the
Magenta joins Let’s Talk FM webinar to discuss communication in FM
Magenta’s founder and chairman Cathy Hayward joined the Let’s Talk FM team to discuss the importance of communication in FM. The webinar was hosted by
Magenta’s founder becomes chairman of the IWFM London Region
After more than nine years on the Institute of Workplace and Facilities Management’s London region committee, Magenta’s founder Cathy Hayward has become chairman of the