FOUNDER AND CHAIRMAN
Cathy Hayward is a communications specialist with more than 20 years’ experience in a range of journalistic, publishing and marketing roles. She set up Magenta in spring 2011 to plug the gap between the big PR agencies, which have huge expertise but not always the in-depth knowledge of the clients and publications, and the one-man-bands who are brilliant with their clients and the journalists but often don’t have the necessary skills and bandwidth.
Her Magenta role followed a career in B2B journalism which included founding and editing FM World, now Facilitate, magazine, and writing for titles as diverse as Marketing Week, Charity Finance, Soccer Analyst, Financial Management, Director, Supply Management and Unions Today.
She is chairman of the Institute of Workplace and Facilities Management’s London region and head of the CoreNet UK Chapter’s events committee.
Cathy is not known for sitting still. If she’s not spending time with her children or working on her latest novel you’ll probably find her adventuring on an epic hike with her husband.
Articles by Cathy Hayward
CoreNet UK Chapter: Predictions and Resolutions webinar recap
CoreNet UK’s CRE Predictions and Resolutions debate is always a hotly anticipated event but none more so than in such an unpredictable year. A record
Seven top tips on communicating your workplace change
Everyone loves a new office. Shiny new furniture. A brand new coffee machine. A new area to explore at lunch-time. But any workplace change –
Magenta launches guide to communicating workplace change to support business returning to the office
Press release / 1st January 2021 Many businesses are formalising their planning for the return to the office. Magenta Associates, the communications agency for the