Greg Bortkiewicz

A person holding a phone with Google Search on the screen

Search engine optimisation project: What does the first three months look like?

A search engine optimisation (SEO) project can be evaluated by many metrics, but at its core the purpose of a project is to improve the …

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Why social media should be a part of your SEO strategy

The three core pillars of search engine optimisation (SEO) are on-site (technical), off-site (backlinks) and content. Within those three broad pillars there are numerous other …

Gary Binder stands on stage in front of a room of people sat at tables at the IWFM London Region conference

IWFM London Region conference recap

On 15th November I attended the IWFM London Region conference. The theme was ‘Back to the future’ and included plenty of references to the film. …

The graphic for the CIPR Pride Awards 2022 that says 'Shortlisted for a campaign award'

Magenta shortlisted for two awards at the CIPR Pride Awards 2022

Magenta Associates is delighted to announce that it is has been shortlisted for two awards at the 2022 Chartered Institute of Public Relations (CIPR) PRide …

A birds eye view of a tablet and marketing documents on a desk

Making paid media part of your marketing strategy

Paid media is an effective method for promoting content and driving exposure. It can be a fantastic way to expand your reach as a company, …

Six people on stage at the Workplace Trends Research Summit 2022

Workplace Trends Research Summit review

I recently attended the Workplace Trends Research Summit at the Cavendish Centre in London. It was great to be back at an in-person event! The …

Three employees sat around a desk smiling and laughing

What are the benefits of employee engagement?

Employee engagement is a term that is often thrown around as the solution for workplace challenges. Before we get into the benefits, let’s first try …

A picture of a BMG truck on a graphic for the search engine optimisation case study

Search engine optimisation case study: Business Moves Group

Business Moves Group (BMG) is an office relocation and workplace change specialist with offices across England and Scotland. We have supported BMG with PR and …