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Magenta Associates
London | Toronto | Brighton | info@magentaassociates.co | +44 (0)20 3773 3622

Greg Bortkiewicz

A person holding a phone with Google Search on the screen

Search engine optimisation project: What does the first three months look like?

A search engine optimisation (SEO) project can be evaluated by many metrics, but at its core the purpose of a project is to improve the …

Read moreSearch engine optimisation project: What does the first three months look like?

Categories Digital
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Why social media should be a part of your SEO strategy

The three core pillars of search engine optimisation (SEO) are on-site (technical), off-site (backlinks) and content. Within those three broad pillars there are numerous other …

Read moreWhy social media should be a part of your SEO strategy

Categories Digital
Gary Binder stands on stage in front of a room of people sat at tables at the IWFM London Region conference

IWFM London Region conference recap

On 15th November I attended the IWFM London Region conference. The theme was ‘Back to the future’ and included plenty of references to the film. …

Read moreIWFM London Region conference recap

Categories Sector news
The graphic for the CIPR Pride Awards 2022 that says 'Shortlisted for a campaign award'

Magenta shortlisted for two awards at the CIPR Pride Awards 2022

Magenta Associates is delighted to announce that it is has been shortlisted for two awards at the 2022 Chartered Institute of Public Relations (CIPR) PRide …

Read moreMagenta shortlisted for two awards at the CIPR Pride Awards 2022

Categories Magenta updates
A birds eye view of a tablet and marketing documents on a desk

Making paid media part of your marketing strategy

Paid media is an effective method for promoting content and driving exposure. It can be a fantastic way to expand your reach as a company, …

Read moreMaking paid media part of your marketing strategy

Categories Digital Tags Advertising, marketing, Paid media
Six people on stage at the Workplace Trends Research Summit 2022

Workplace Trends Research Summit review

I recently attended the Workplace Trends Research Summit at the Cavendish Centre in London. It was great to be back at an in-person event! The …

Read moreWorkplace Trends Research Summit review

Categories Sector news
Three employees sat around a desk smiling and laughing

What are the benefits of employee engagement?

Employee engagement is a term that is often thrown around as the solution for workplace challenges. Before we get into the benefits, let’s first try …

Read moreWhat are the benefits of employee engagement?

Categories Comms views Tags employee experience, Workplace communication
A picture of a BMG truck on a graphic for the search engine optimisation case study

Search engine optimisation case study: Business Moves Group

Business Moves Group (BMG) is an office relocation and workplace change specialist with offices across England and Scotland. We have supported BMG with PR and …

Read moreSearch engine optimisation case study: Business Moves Group

Categories Digital Tags case study, Search engine optimisation, SEO
A screenshot of the Magenta Associates Google My Business listing in Google Maps

Why you need to manage your Google business listing

How often do you use Google Maps to search for a restaurant, hairdresser or supermarket in your area? Or use a search engine to look …

Read moreWhy you need to manage your Google business listing

Categories Digital Tags Google, Google My Business, SEO
An empty office in a corporate workplace, overlooking a city landscape

RICS Global Conference 2021 – event recap

Last week was the RICS Global Conference 2021, a week-long virtual event that covered a range of topics in the corporate real estate (CRE) and …

Read moreRICS Global Conference 2021 – event recap

Categories Sector news Tags Corporate Real Estate, Facilities management, workplace
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As managing director of Magenta, Jo gets organisations in the built environment to communicate better with their target audience. Over the past 10 years, she has managed a number of high-profile national and international campaigns for leading brands, organisations and celebrities. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.

Jo sits on the board of IFMA’s UK chapter as communications director and also volunteers for the Association of Women in Property. She has had her work published in business and trade titles including Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.

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