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Comms views

The Magenta team are PR, comms and content experts. We want to share our knowledge and know-how with you. On this page you’ll find tips, stories and  insights about our various specialisms including content production, design, crisis comms, social media and more.

A meeting room at work with a laptop on the desk as people discuss top communications tips

Seven top tips on communicating your workplace change

Everyone loves a new office. Shiny new furniture. A brand new coffee machine. A new area to explore at lunch-time. But any workplace change – …

Read moreSeven top tips on communicating your workplace change

Categories Comms views

CIPR National Conference 2020 – ‘What is this new world?’

I (virtually) attended Day 1 of the CIPR National Conference 2020 with a theme of ‘What is this new world?‘. A question that we have …

Read moreCIPR National Conference 2020 – ‘What is this new world?’

Categories Comms views

How to approach a difficult conversation

Communicating in a crisis isn’t easy, which is why Magenta recently joined forces with Women in Property to run a virtual event designed to provide …

Read moreHow to approach a difficult conversation

Categories Comms views

Future Talent Conference 2020: one more time with meaning

I was delighted to be invited to last week’s Future Talent conference, which focused on the theme of purpose, meaning and culture. Thanks to a …

Read moreFuture Talent Conference 2020: one more time with meaning

Categories Comms views
A business meeting between three people

How to communicate with [un]furloughed employees

November has arrived and with it comes the extension of the Coronavirus Job Retention Scheme. While some may have their furlough extended, there will be …

Read moreHow to communicate with [un]furloughed employees

Categories Comms views Tags communications, furlough, Job Retention Scheme
Connection tools on a desk including a laptop and a phone

Communications Week 2020 – the best tools for keeping connected

Communications Week 2020 comes at a time when communication has never been so important. 2020 has been the year of isolation, connection and restriction and …

Read moreCommunications Week 2020 – the best tools for keeping connected

Categories Comms views

Communications Week: Inspiring connectedness in times of crisis

Communications Week was founded in 2014 to bring together the greatest minds in PR and media. Every year, this comms calendar favourite pinpoints some of …

Read moreCommunications Week: Inspiring connectedness in times of crisis

Categories Comms views
You need a strategy to market your product or service

Why now is the perfect time to market your product or service

All businesses have been affected by Covid-19, and in these uncertain times, it’s understandable that every cost is carefully scrutinised. Marketing and comms is often …

Read moreWhy now is the perfect time to market your product or service

Categories Comms views

We have all had to adapt to COVID-19, and design is no exception

During the pandemic I was asked to create some posters for Magenta to illustrate social distancing. This had to be on-brand and more engaging than …

Read moreWe have all had to adapt to COVID-19, and design is no exception

Categories Comms views

How to make your personal LinkedIn profile shine

Most of us have a LinkedIn account, but when was the last time you updated your profile? We’ve produced a handy LinkedIn guide to give …

Read moreHow to make your personal LinkedIn profile shine

Categories Comms views
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© 2021 Magenta Associates

As managing director of Magenta, Jo gets organisations in the built environment to communicate better with their target audience. Over the past 10 years, she has managed a number of high-profile national and international campaigns for leading brands, organisations and celebrities. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.

Jo sits on the board of IFMA’s UK chapter as communications director and also volunteers for the Association of Women in Property. She has had her work published in business and trade titles including Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.

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