7 tips for writing an award entry
Writing an award entry is a specialist skill and can often make the difference between being shortlisted or not. Winning industry awards isn’t just a …
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The Magenta team are PR, comms and content experts. We want to share our knowledge and know-how with you. On this page you’ll find tips, stories and insights about our various specialisms including content production, design, crisis comms, social media and more.
Event planning – office Christmas party
Tis the season for all things festive, including the much overdue office Christmas party. With restaurants and venues opening their doors again for Christmas celebrations, …
What are the benefits of employee engagement?
Employee engagement is a term that is often thrown around as the solution for workplace challenges. Before we get into the benefits, let’s first try …
Workplace communications best practice: 7 dos and don’ts
My first day back at Magenta after 6-months in full-time mum mode was emotional. I walked into the office, an experience in itself, and the …
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Five reasons why employee engagement is so important
Employee engagement plays a vital role in everything from productivity to company culture. And every employer wants to retain the best people, so keeping them …
Read moreFive reasons why employee engagement is so important
How to support your remote team through the summer
Summer is well and truly underway and with that comes a sense of urgency to get outside and enjoy the great outdoors before the curtains …
Magenta newsletter summer 2021 – industry update
For the Magenta newsletter summer 2021, I’ve compiled a short update on workplace and FM. With the worst of the pandemic over, companies are beginning …
What is a phased return to work and why businesses are doing it
The Government eased Covid restrictions on 19th July and recommends a gradual return to work. The onus is now on individual businesses to make their …
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How to write a press release
Journalists receive hundreds of press releases every day. As a PR professional, I’m responsible for writing many of them. As a former trade media editor, …
How can PR save the planet?
PR and communications can play a pivotal role in saving the planet. That sounds like a grandiose claim, so let me explain why it makes …