What the March 2024 Google core update means for your content strategy
Google rolled out its March 2024 core update earlier this month. It releases one or two big core updates each year to tweak its search …
The Magenta team are PR, comms and content experts. We want to share our knowledge and know-how with you. On this page you’ll find tips, stories and insights about our various specialisms including content production, design, crisis comms, social media and more.
Google rolled out its March 2024 core update earlier this month. It releases one or two big core updates each year to tweak its search …
The facilities and property management sector has a crucial role to play in the UK’s journey to becoming a net zero society and economy by …
It’s nearly a year since ChatGPT burst onto the scene. What was first viewed as a fun tool play around with quickly established itself as …
Enterprises of all shapes and sizes operating across all manner of industries rely on social media. Whether it’s consumer-facing, B2B or even internally shared content, …
A case study can be an invaluable tool for businesses. They are one of the most powerful ways of showcasing your solutions and attracting future …
When discussing the value marketing and communications activities bring businesses, many will point to key benefits such as boosting brand awareness, engaging with customers and …
As June comes to a close, Pride month has been a time of both celebration and questioning of potential rainbow-washing. Corporate social media accounts will …
The world of PR is always transitioning to fit new ways of working and communicating. It’s what it does best. So, it should come as …
Winning a business award, whether it’s for an individual, a team, product, or client partnership, can make all the difference to your business. It can …
Magenta Associates, the communications specialist for the built environment, has released a white paper that explores the implications of generative AI on content creation and …