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Magenta Associates
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Simon Iatrou

A team photo of the Magenta Associates employees, sitting on a large wooden bench with multiple levels

Magenta becomes a B Corp

TL;DR Magenta becomes a B Corp We did it. After a challenging three-year process, Magenta Associates officially became a Certified B Corporation in May 2025, …

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Categories Magenta updates
The words 'Guide to comminicating workplace change' on a pink and orange background

5 important steps for communicating your organisation’s RTO policy

Workplace change happens for all sorts of reasons. Often, organisations are relocating to new premises, merging companies after an acquisition, undergoing a business-wide digital transformation, …

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Categories Comms views
Commuters on a platform of the London Underground, with a tube train waiting at the station

Workplace consultancy case study: Hundreds of media hits for hybrid working client

Advanced Workplace Associates (AWA) is a global workplace management consultancy. In 2021, the firm sought to learn more about how the Covid-19 pandemic had impacted …

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Categories Comms views, General Tags Case Studies, PR & Crisis Management

Making the office a destination

For the past three years, organisations have been asking themselves the same crucial question: how do we entice our employees back to the office? Maybe …

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Categories General, Sector news
Four people sit around an office table looking at a screen and whiteboard in a strategy meeting

How to use integrated communications to engage with employees

With businesses going through unprecedented change, the importance of integrated communications has never been as crucial as it is now. Leaders are making big decisions …

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Categories Comms views
All the award winners from the PMAs 2022 standing on stage

Magenta summer 2022 update – it’s conference season!

Summer is here and the events calendar is sizzling. ‘Revenge travel’ is a term that has come up a lot lately, as millions of people …

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Categories Magenta updates
Craig Peters. consultant at Magenta Associates, standing in the NEC Birmingham at The Workplace Event

FM and workplace events in 2022

It’s spring, which means we’re already in the second quarter of 2022. With everything else going on in the world, it’s easy to forget that …

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Categories Sector news
Attendees sat down in a dark room at a conference

A round-up of built environment events in 2021

It’s been a strange year for industry events. With the pandemic causing so much uncertainty, organisers have had to cancel or postpone conferences and trade …

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Categories Sector news Tags Built environment, events
The London skyline underneath a cloudy sky

Industry insight – same but different

This time last year, things looked bleak. There was no vaccine. Covid-19 cases were on the rise again after a summer lull. Much of the …

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Categories Sector news Tags Built environment, Facility management, Insight
A typewriter with the word update on a piece of paper

Magenta newsletter summer 2021 – industry update

For the Magenta newsletter summer 2021, I’ve compiled a short update on workplace and FM. With the worst of the pandemic over, companies are beginning …

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Categories Comms views Tags conference, Corporate Real Estate, workplace
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As managing director of Magenta, Jo gets organisations in the built environment to communicate better with their target audience. Over the past 10 years, she has managed a number of high-profile national and international campaigns for leading brands, organisations and celebrities. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.

Jo sits on the board of IFMA’s UK chapter as communications director and also volunteers for the Association of Women in Property. She has had her work published in business and trade titles including Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.

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