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Magenta Associates
London | Toronto | Brighton | info@magentaassociates.co | +44 (0)20 3773 3622

Simon Iatrou

Four people sit around an office table looking at a screen and whiteboard in a strategy meeting

How to use integrated communications to engage with employees

With businesses going through unprecedented change, the importance of integrated communications has never been as crucial as it is now. Leaders are making big decisions …

Read moreHow to use integrated communications to engage with employees

Categories Comms views
All the award winners from the PMAs 2022 standing on stage

Magenta summer 2022 update – it’s conference season!

Summer is here and the events calendar is sizzling. ‘Revenge travel’ is a term that has come up a lot lately, as millions of people …

Read moreMagenta summer 2022 update – it’s conference season!

Categories Magenta updates
Craig Peters. consultant at Magenta Associates, standing in the NEC Birmingham at The Workplace Event

FM and workplace events in 2022

It’s spring, which means we’re already in the second quarter of 2022. With everything else going on in the world, it’s easy to forget that …

Read moreFM and workplace events in 2022

Categories Sector news
Attendees sat down in a dark room at a conference

A round-up of built environment events in 2021

It’s been a strange year for industry events. With the pandemic causing so much uncertainty, organisers have had to cancel or postpone conferences and trade …

Read moreA round-up of built environment events in 2021

Categories Sector news Tags Built environment, events
The London skyline underneath a cloudy sky

Industry insight – same but different

This time last year, things looked bleak. There was no vaccine. Covid-19 cases were on the rise again after a summer lull. Much of the …

Read moreIndustry insight – same but different

Categories Sector news Tags Built environment, Facility management, Insight
A typewriter with the word update on a piece of paper

Magenta newsletter summer 2021 – industry update

For the Magenta newsletter summer 2021, I’ve compiled a short update on workplace and FM. With the worst of the pandemic over, companies are beginning …

Read moreMagenta newsletter summer 2021 – industry update

Categories Comms views Tags conference, Corporate Real Estate, workplace
A journalist taking notes at a press conference

How to write a press release

Journalists receive hundreds of press releases every day. As a PR professional, I’m responsible for writing many of them. As a former trade media editor, …

Read moreHow to write a press release

Categories Comms views Tags Journalist, PR, Press release
A person holding two plastic cups made from recycled material

How can PR save the planet?

PR and communications can play a pivotal role in saving the planet. That sounds like a grandiose claim, so let me explain why it makes …

Read moreHow can PR save the planet?

Categories Comms views Tags communications, PR, sustainability
A grey microphone in an empty room

5 Mins With… Emerging Workplace Leaders

Emerging Workplace Leaders (EWL) is a professional networking group for the facilities management (FM) and workplace sector. The organisation says that its unifying missions is …

Read more5 Mins With… Emerging Workplace Leaders

Categories Q&As Tags Facilities management, workplace
The Magenta Associates team hold up banners for the #FMasONE campaign this World FM Day

Stay safe on World FM Day

This isn’t the World FM Day that anyone expected. The theme planned for this year’s international celebration of facilities management, ‘Celebrating our environment’, feels secondary to …

Read moreStay safe on World FM Day

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© Magenta Associates 2021. All Rights Reserved.

As managing director of Magenta, Jo gets organisations in the built environment to communicate better with their target audience. Over the past 10 years, she has managed a number of high-profile national and international campaigns for leading brands, organisations and celebrities. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.

Jo sits on the board of IFMA’s UK chapter as communications director and also volunteers for the Association of Women in Property. She has had her work published in business and trade titles including Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.

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