Search Forward: Kevin Indig Q&A
06/05/2025
Artificial intelligence (AI) is transforming the way businesses approach digital marketing. Large language models (LLMs) like ChatGPT and Gemini are reshaping content creation, SEO, and …
PRESS RELEASE: Magenta launches impact report service to help businesses cut through ESG noise with honest, credible storytelling
07/05/2025
Employee-owned communications consultancy Magenta Associates has launched a new impact report service to help organisations share meaningful environmental and social progress at a time when …
Magenta becomes a B Corp
14/05/2025
TL;DR Magenta becomes a B Corp We did it. After a challenging three-year process, Magenta Associates officially became a Certified B Corporation in May 2025, …
The Watercooler and The Office 2025: Connecting the dots between workplace and wellbeing
19/05/2025
From mindful wellbeing workshops to big bold conversations on the future of office design, this month’s Watercooler and The Office 2025 event at London’s ExCeL delivered a full day …
Why communication is critical during mergers and acquisitions
Successful M&A communications hinge on strategic planning, empathetic engagement and consistent messaging.
Search forward: Andrew Bruce Smith Q&A
20/05/2025
Welcome to the second installment of our Q&A series that explores the impact of AI on digital marketing and SEO. I spoke with Andrew Bruce …
Best practice for employee engagement during mergers and acquisitions
27/05/2025
A merger or acquisition can be a stressful time for employees. They may worry about job security, changes to the company culture or even the …
Managing external communications during mergers and acquisitions
02/06/2025
External communication plays a critical role in ensuring the success of a merger or acquisition. It’s all about managing relationships with customers, partners, investors and …
Search forward: Mary Kemp Q&A
03/06/2025
Welcome to the third installment of our Q&A series that explores the impact of AI on digital marketing and SEO. I spoke with Mary Kemp, …
Why PR is your best AI-era brand safeguard
09/06/2025
TL;DR AI has changed how we search Search is changing – fast. With tools like ChatGPT, Perplexity and Google’s AI Overviews offering conversational answers instead …
