Craig Peters

Individual writing in a note book with a ballpoint pen

How to write the perfect case study: creating a story worth reading

A case study can be an invaluable tool for businesses. They are one of the most powerful ways of showcasing your solutions and attracting future …

Magenta team attending various FM events

What are the benefits of facilities management events? Top 3 reasons to attend in 2023

After two years devoid of face to face networking, in many ways 2022 felt like a return to the good old days. Exhibition halls were …

Craig Peters stands outside the Orgatec convention centre.

Home is where the office is: Orgatec 2022

If you’ve been living on Mars for the past two years, then you might be one of the very few in the universe to have …

various people sit across from a window, outside the window is the landscape of London

Cutting through the noise: how to make your media comments stand out

Journalists are under immense pressure. Their time is precious, particularly those working on national news desks. Over the past two years, the current affairs landscape …

Stats from Magenta's survey about business-to-employee communications

Effective communication – Magenta research finds that employers are falling short

Press release – 26th May 2022 A survey of 2,000 employees has revealed that more than half (53 per cent) do not describe their employer …

Magenta shortlisted for two awards at the CIPR Pride Awards

Magenta Associates is delighted to announce that it is has been shortlisted for two awards at the 2021 Chartered Institute of Public Relations (CIPR) PRide …

Magenta shortlisted for two awards

Magenta was shortlisted for and attended not one but two award ceremonies on Thursday 24th June. Held virtually, the Magenta team in attendance ensured plenty …

Cision’s 2021 Global State of the Media report

Last week I attended Cision’s 2021 Global State of the Media live event. This addressed public (dis)trust and freedom of the press and what journalists …