Making paid media part of your marketing strategy
Paid media is an effective method for promoting content and driving exposure. It can be a fantastic way to expand your reach as a company, …
Digital
Sharing our intimate knowledge of the built environment to create effective digital strategies for our public and private sector clients. Exploring how we use market-leading tools to provide insights so that we can form the foundation of our digital offering. Discover how we identify the right digital marketing solutions, using the most effective online platforms, to ensure our clients’ objectives are met.
Search engine optimisation case study: Business Moves Group
Business Moves Group (BMG) is an office relocation and workplace change specialist with offices across England and Scotland. We have supported BMG with PR and …
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Why you need to manage your Google business listing
How often do you use Google Maps to search for a restaurant, hairdresser or supermarket in your area? Or use a search engine to look …
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Why mobile SEO is essential and how to improve it
When we think about SEO it’s easy to focus on desktop only, but that approach neglects a huge amount of potential mobile traffic. According to …
How to write quality content for SEO and user experience
Content marketing is one of the core services at Magenta, aided by the fact that we have multiple former journalists on our books. We pride …
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Backlinks and PR – how media relations can support SEO
Last month I wrote about why an SEO strategy is essential for business success. In this blog I’m going to dig deeper into one specific …
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Why an SEO strategy is essential for your business success
Search engine optimisation (SEO) remains an important digital strategy. Yet, it’s been amplified by the pandemic, and an online presence has become more important than …
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