Digital

A search engine optimisation (SEO) project can be evaluated by many metrics, but at its core the purpose of a project is to improve the …

Read moreSearch engine optimisation project: What does the first three months look like?

The three core pillars of search engine optimisation (SEO) are on-site (technical), off-site (backlinks) and content. Within those three broad pillars there are numerous other …

Read moreWhy social media should be a part of your SEO strategy

Paid media is an effective method for promoting content and driving exposure. It can be a fantastic way to expand your reach as a company, …

Read moreMaking paid media part of your marketing strategy

Business Moves Group (BMG) is an office relocation and workplace change specialist with offices across England and Scotland. We have supported BMG with PR and …

Read moreSearch engine optimisation case study: Business Moves Group

How often do you use Google Maps to search for a restaurant, hairdresser or supermarket in your area? Or use a search engine to look …

Read moreWhy you need to manage your Google business listing

When we think about SEO it’s easy to focus on desktop only, but that approach neglects a huge amount of potential mobile traffic. According to …

Read moreWhy mobile SEO is essential and how to improve it

Content marketing is one of the core services at Magenta, aided by the fact that we have multiple former journalists on our books. We pride …

Read moreHow to write quality content for SEO and user experience

Last month I wrote about why an SEO strategy is essential for business success. In this blog I’m going to dig deeper into one specific …

Read moreBacklinks and PR – how media relations can support SEO

Search engine optimisation (SEO) remains an important digital strategy. Yet, it’s been amplified by the pandemic, and an online presence has become more important than …

Read moreWhy an SEO strategy is essential for your business success