And the winner is…
It’s awards season. From the Emmys and Grammys to the Oscars, Baftas and Golden Globes, the next few weeks will see headlines about the winners, …
Comms views
The Magenta team are PR, comms and content experts. We want to share our knowledge and know-how with you. On this page you’ll find tips, stories and insights about our various specialisms including content production, design, crisis comms, social media and more.
The value of PR through time
With the dawn of a new decade, we look back over the years as a reminder of how far PR has come. There’s no doubt …
9 tips to improve your SEO
Search engine optimisation (SEO) is a fundamental part of any digital and marketing strategy, yet for many unfamiliar with the concept it can feel daunting. …
Writing a winning facilities management award entry: FREE workshop from industry experts
With a host of industry awards open for entry early in the new year, now’s the time to start thinking about your winning award submission. …
How to claim crisis comms
From the FIFA corruption allegations to the furore over Jeremy Clarkson’s departure from the BBC’s Top Gear, scandal sells news, which is why there is …
SEO and Grand Designs
Imagine that your SEO strategy is like building your dream house… A house is nothing without a solid foundation, just like an SEO strategy is …
Building a business case for PR
Think of public relations and either the political spin doctor Alastair Campbell or the fictional Patsy and Eddie, stars of Absolutely Fabulous, spring to mind. …
Social media for business: tips and tricks
Earlier this week, the Magenta team attended an interesting seminar hosted by BusinessAMP, a Brighton-based networking and development organisation, to learn even more about social …
‘The purpose of communication in an age of change and uncertainty’
We live in a time of unprecedented change and uncertainty, so much so that any discussion of the future seems premature, let alone one about …
Selling to the Media
The idea of cold calling a journalist to sell your clients’ story prompts even the most weathered PR-person’s palms to sweat. The premise of the …
