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Comms views

The Magenta team are PR, comms and content experts. We want to share our knowledge and know-how with you. On this page you’ll find tips, stories and  insights about our various specialisms including content production, design, crisis comms, social media and more.

Communications Week: Inspiring connectedness in times of crisis

Communications Week was founded in 2014 to bring together the greatest minds in PR and media. Every year, this comms calendar favourite pinpoints some of …

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Categories Comms views
You need a strategy to market your product or service

Why now is the perfect time to market your product or service

All businesses have been affected by Covid-19, and in these uncertain times, it’s understandable that every cost is carefully scrutinised. Marketing and comms is often …

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Categories Comms views

We have all had to adapt to COVID-19, and design is no exception

During the pandemic I was asked to create some posters for Magenta to illustrate social distancing. This had to be on-brand and more engaging than …

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Categories Comms views

How to make your personal LinkedIn profile shine

Most of us have a LinkedIn account, but when was the last time you updated your profile? We’ve produced a handy LinkedIn guide to give …

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Categories Comms views

Magenta publishes guide on how to communicate bad news

We all have to communicate bad news at various points in our lives. Unfortunately, it’s a common occurrence at work. For employers, delivering bad news …

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Categories Comms views

Magenta joins Let’s Talk FM webinar to discuss communication in FM          

Magenta’s founder and chairman Cathy Hayward joined the Let’s Talk FM team to discuss the importance of communication in FM. The webinar was hosted by …

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Categories Comms views
Magenta founder Cathy Hayward at a meeting of the IWFM London region

Magenta’s founder becomes chairman of the IWFM London Region

After more than nine years on the Institute of Workplace and Facilities Management’s London region committee, Magenta’s founder Cathy Hayward has become chairman of the …

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Categories Comms views
As people return to work, office communication will be essential

Are you planning the return to the office? Magenta offers free webinar

Within the next few weeks and months, corporate offices will start opening their doors again. This reoccupation will be gradual – there’s not going to …

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Categories Comms views
A banner advertising Magenta's home working webinar

Magenta joins forces with Kinnarps to run “Home-working: a survival guide” – a free webinar

The UK’s lockdown has been extended by at least another three weeks. Figures released by Leesman last month suggest that the UK is one of the least …

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Categories Comms views

8 Ways to Become More Effective on Video Calls

By Dannie-Lu Carr, for Magenta Associates We have all had to adapt at the speed of lightening amid the current global crisis we now find …

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Categories Comms views
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As managing director of Magenta, Jo gets organisations in the built environment to communicate better with their target audience. Over the past 10 years, she has managed a number of high-profile national and international campaigns for leading brands, organisations and celebrities. This has involved designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.

Jo sits on the board of IFMA’s UK chapter as communications director and also volunteers for the Association of Women in Property. She has had her work published in business and trade titles including Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.

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