The digital revolution
From advertising to advocacy, it’s hard to deny the impact social media has on our day-to-day life.
First study on generative AI’s impact on communications reveals 80% of content writers use Gen AI, but only 20% say their manager knows
PRESS RELEASE5th November 2024 CheatGPT? Generative text AI use in the UK’s PR and communications profession is the first report to provide in-depth insight into …
A Visit to The Clock Tower Sanctuary
Last month, deputy managing director Shahlia Nelson-Rogers visited Brighton-based charity the Clock Tower Sanctuary. She learned about the services they offer to young people facing …
Case study: Kam Singh and EMCOR UK
Our client EMCOR UK sought to further strengthen awareness of its position as a leader in sustainable carbon management. Central to this effort was ESG …
Good Business campaign – Sebastian Bachelier
For the third instalment in our new Good Business series, Jo Sutherland sat down with Sebastian Bachelier, Senior Partnerships & Campaigns Manager at the Living …
Introducing our Responsible Communications Charter
Communications can shape our understanding, influence actions, and build trust. Sometimes it can do the opposite. At Magenta, we understand the power of words and …
CoreNet Global Summit 2024: exploring human connection and empathy
Gazing deep into one another’s eyes, discussing the health risks of loneliness, and learning how to foster empathetic relationships might not sound like regular workplace …
Internal comms case study: Unravelling what employees really think
One of our facilities management clients with multiple service lines and dispersed teams was concerned that some employees may not feel part of the company’s …
University of Sussex case study: building a procurement blueprint
In advance of the University of Sussex’s first-generation outsourcing programme for its facilities management and catering, conferencing and banqueting services, Magenta was commissioned to run …
Smart Building Show 2024: people at the heart of FM
The 2024 Smart Building Show emphasised that people are central to facilities management, with discussions on how technology enhances occupant experience. Talks covered communication skills, sustainability, data usage, human-centric lighting, and building information technology.
