Messaging workshops

Messaging workshops help you define your story and how audiences perceive you

A messaging workshop is a fundamental activity for any business. New businesses need to define their key messages; existing businesses use messaging workshops to refresh their internal and external communications.

We run messaging workshops with key staff within a business to help them develop and hone powerful business communications. A messaging workshop will support your business by:

  • Reviewing how customers see your brand
  • Analysing competitors, their key messages and how effective they are at communicating
  • Determining strengths and weaknesses in your current messaging
  • Identifying opportunities
  • Ensuring that all employees are aligned in how they talk about your brand
  • Creating an approved set of messages 

Following the messaging workshop, we will integrate your new messages into a PR and communications campaign to get your messages in front of the audiences that matter most to you.

to discuss how Magenta can help you.

Magenta Associates running a messaging workshop with a client

“The perception audit helped us to understand what our clients really think of us – and where we can improve. Thank you, it was valuable insight.”

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