Art Direction/photoshoots

When considering the creative image of your company brand, ensuring you have high-quality, attractive images helps with this continuity.

Whether you need professional images of your team, or the products you sell, it is important to place priority on the art direction of such images.

Typical shoots usually involve:

• Planning sessions to agree audiences, locations (offices, client sites, events) and usage across PR, web and social.
• Shot lists that cover people, spaces, products and details, so nothing important is missed on the day.
• Coordination with your wider plans for website development, content marketing and social media, ensuring images work across channels.

Art direction/photoshoots planning

Do you want a sleek, classic professional standard of image, or will having more creative flair have more benefit to you? Once you understand these aspects, your art direction should become a lot easier to decipher. Here at Magenta, the direction and expertise of creative director Mark Parry helps to put clients at ease, with his skills in digital media formation and artistic license.

Using professional photography is a great way to showcase the elements of your business that deserve to be shown off. Having up-to-date and polished team photos on your website will help give prospective clients an understanding of who they are potentially going to be working with.

Art direction/photoshoots to build a personal connection

Having an established personal connection through the use of images will help to grow a great working relationship. Similarly, having professional shots of any products that clients could potentially purchase will help to instil trust, as clients have an opportunity to view before they buy.

Here at Magenta, we have access to great professional photographers and videographers that can help your art direction come to life, with the help of creative director Mark.