Impact Report Writing & Design for ESG and B Corp Reporting

Helping you share meaningful, transparent progress — not just tick boxes

An impact report is more than a sustainability update or ESG checklist. When done well, it’s a powerful communications tool that demonstrates your commitment to people and the planet – and shows stakeholders that you take your responsibilities seriously.

Not sure where to start, short on time, or struggling to turn data into something meaningful? We’re here to take that weight off your shoulders.

At Magenta, we help businesses create impact reports that are honest, engaging and built to last. We work with you to uncover the real story behind your progress, then shape and share it in a way that resonates with the audiences that matter most – from investors and employees to customers and regulators.

Why impact reports matter

Stakeholders expect transparency. Whether you’re working towards B Corp certification, responding to ESG regulations, or simply trying to do business better, reporting on your impact has become essential.

Done right, an impact report can:

Build trust with customers, investors and employees
Attract purpose-driven talent and partners
Mitigate reputational and regulatory risks
Support funding, bids, and sustainability accreditations

According to PwC, 87% of investors want companies to disclose their environmental and social impact, and 75% say ESG factors influence their decisions. But not all reports land well. Some lack credibility. Others are too data heavy. That’s where we come in.

How we help

We don’t just document your impact – we help shape and share your story. Whether you’re starting from a spreadsheet, a draft, or a blank page, we’ll meet you where you are and take it from there.

Our service includes:

Strategy & structure

We help you define the purpose, audience and format of your report, aligning it with key frameworks (GRI, SASB, TCFD, CSRD) and internal goals.

Writing & storytelling

We turn complex metrics into clear, human stories, backed by data and case studies – while making sure you avoid greenwashing and greenhushing.
We can help you shape key sections such as “People”, “Planet”, “Governance”, “Community”, “Supply chain”, “Case studies” and “Future commitments”, so the structure is easy to navigate.

Design & layout

We design reports that are beautiful, easy to navigate, and aligned with your brand. We also offer interactive and digital-first formats.
Our team works hand-in-hand with our graphic design and art direction/photoshoots colleagues to bring stats and stories to life with layouts, icons, photography and illustrations.

Publicity & promotion

A great impact report doesn’t just tell your story – it supports tenders, shapes strategy, fuels content, and proves your values in action. We’ll help you get it in front of the right people via social media, media outreach, client comms and internal engagement.