Impact report writing & design

Helping you share meaningful, transparent progress — not just tick boxes

An impact report is more than a sustainability update or ESG checklist. When done well, it’s a powerful communications tool that demonstrates your commitment to people and the planet – and shows stakeholders that you take your responsibilities seriously.
 
Not sure where to start, short on time, or struggling to turn data into something meaningful? We’re here to take that weight off your shoulders.
 
At Magenta, we help businesses create impact reports that are honest, engaging and built to last. We work with you to uncover the real story behind your progress, then shape and share it in a way that resonates with the audiences that matter most – from investors and employees to customers and regulators.
 
 

Why impact reports matter

Stakeholders expect transparency. Whether you’re working towards B Corp certification, responding to ESG regulations, or simply trying to do business better, reporting on your impact has become essential.
 
Done right, an impact report can:
  • Build trust with customers, investors and employees
  • Attract purpose-driven talent and partners
  • Mitigate reputational and regulatory risks
  • Support funding, bids, and sustainability accreditations
 
According to PwC, 87% of investors want companies to disclose their environmental and social impact, and 75% say ESG factors influence their decisions. But not all reports land well. Some lack credibility. Others are too data heavy. That’s where we come in.
 
 

How we help

We don’t just document your impact – we help shape and share your story. Whether you’re starting from a spreadsheet, a draft, or a blank page, we’ll meet you where you are and take it from there.
Our service includes:
 

Strategy & structure

  • We help you define the purpose, audience and format of your report, aligning it with key frameworks (GRI, SASB, TCFD, CSRD) and internal goals.

Writing & storytelling

  • We turn complex metrics into clear, human stories, backed by data and case studies – while making sure you avoid greenwashing and greenhushing.

Design & layout

  • We design reports that are beautiful, easy to navigate, and aligned with your brand. We also offer interactive and digital-first formats.

Publicity & promotion

  • A great impact report doesn’t just tell your story – it supports tenders, shapes strategy, fuels content, and proves your values in action. We’ll help you get it in front of the right people via social media, media outreach, client comms and internal engagement.
 

Why Magenta?

We’re not just comms experts – we’re practitioners too. We produce our own impact report and became an employee-owned business in 2024.
 
We signed the Green Claims Policy before it became law, and our Responsible Comms Charter underpins everything we write and share.
 
When you work with us, you get:
  • A partner who will challenge you to go further – and say more
  • A team that understands the nuances of ESG, sustainability and social value
  • A finished report that informs, inspires and invites action
 
Ready to create an impact report that stands out — for all the right reasons?

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