Messaging workshops help you define your story and how audiences perceive you
A messaging workshop is a fundamental activity for any business. New businesses need to define their key messages; existing businesses use messaging workshops to refresh their internal and external communications.
We run messaging workshops with key staff within a business to help them develop and hone powerful business communications. A messaging workshop will support your business by:
- Reviewing how customers see your brand
- Analysing competitors, their key messages and how effective they are at communicating
- Determining strengths and weaknesses in your current messaging
- Identifying opportunities
- Ensuring that all employees are aligned in how they talk about your brand
- Creating an approved set of messages
Following the messaging workshop, we will integrate your new messages into a PR and communications campaign to get your messages in front of the audiences that matter most to you.
to discuss how Magenta can help you.
“The perception audit helped us to understand what our clients really think of us – and where we can improve. Thank you, it was valuable insight.”
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